In the fast-paced world of outdoor advertising, companies that own their media assets—such as hoardings, unipoles, pole kiosks, bus panels, and digital screens—are at a significant advantage. They offer more control over visibility, placement, pricing, and creative execution. In India, several established firms have built extensive inventories of their own media spaces. One such prominent company is Acme Advertising Co., a name that stands for credibility, innovation, and reach.
🌟 1.Acme Advertising Co. – A Trusted Leader in Owned Outdoor Media
Acme Advertising Co. is a Delhi-based outdoor advertising agency with over 16 years of expertise in in-house media ownership and campaign execution. Unlike media buying agencies that depend on third-party vendors, Acme directly owns and operates hundreds of MCD-approved hoardings, unipoles, pole kiosks, and mobile van media across strategic locations.
Key Highlights:
- Owned Inventory: All billboard sites are registered with local municipal authorities (like MCD, NDMC, and PWD), ensuring legal compliance and visibility in high-traffic zones.
- Wide Reach: Acme covers both urban and semi-urban markets, with a strong footprint across Delhi-NCR, Andhra Pradesh (Vijayawada, Vizag, Guntur), and expanding locations in Madhya Pradesh, Rajasthan, and Uttar Pradesh (PAN INDIA) .
- Full-Service Execution: From site selection, artwork design, printing, fabrication, installation, to monitoring and maintenance, Acme manages the entire campaign in-house—ensuring brand control and faster turnaround.
- Clientele: Acme works with major brands in FMCG, real estate, retail, education, healthcare, and political campaigns.
Acme Advertising Co. empowers brands to “Own the Streets”—through customized, localized, and high-impact OOH advertising campaigns that deliver measurable visibility and brand recall.
2. Times OOH (Times Group)
- Assets: Airports (Mumbai, Delhi), Metro Stations, Mall Spaces
- USP: Premium urban audience targeting with airport dwell-time media.
- Best For: Aviation, fintech, electronics, lifestyle brands.
3. Laqshya Media Group
- Assets: Digital and static hoardings in 24+ cities.
- USP: Massive inventory plus data-led targeting via Laqshya DOOH network.
- Best For: Pan-India reach, real-time ad rotations, Tier 2/3 growth markets.
4. TDI International India Ltd.
- Assets: Delhi Airport, major highways, urban junctions.
- USP: One of the few players with exclusive airport and expressway rights.
- Best For: Auto, BFSI, telecom, government awareness campaigns.
5. Jagran Engage
- Assets: Hoardings, railway panels, pole kiosks in 100+ Tier 2/3 towns.
- USP: Deep local penetration backed by Jagran Prakashan’s media strength.
- Best For: FMCG, political campaigns, rural marketing.
6. Bright Outdoor Media Pvt. Ltd.
- Assets: Landmark billboards in Mumbai’s busiest locations.
- USP: Over 40 years in Bollywood promotions and event-led OOH.
- Best For: Movie launches, political campaigns, festival promotions.
7. Global Advertisers
- Assets: Owned hoardings across Mumbai and Navi Mumbai.
- USP: EMI-based media buying and barter deals make them SME-friendly.
- Best For: Real estate, finance, local businesses, spiritual and NGO events.
8. RoshanSpace
- Assets: Giant format LEDs, building wraps in Mumbai, Pune, Bangalore.
- USP: Premium visibility in high-income zones (e.g., BKC, Airport Road).
- Best For: Luxury, fashion, automotive, premium FMCG.
9. Pioneer Publicity
- Assets: Skywalk panels, metro routes, bus shelters across India.
- USP: Over 50 years of OOH leadership with balanced metro/tier-town presence.
- Best For: Telecom, education, public service, health campaigns.
10. Signpost India
- Assets: Smart kiosks, DOOH screens, digital shelters.
- USP: Integrated with Smart City projects across Bhopal, Pune, Ahmedabad.
Best For: Tech-driven campaigns, urban governance messaging, innovation-driven brands.